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Doug LaRue designed his first book cover in high school as a sophomore in 1981. It was the Thomas Jefferson H.S. yearbook— hardly worth mentioning except the book won a national publication design award and the publisher decided to make a film featuring his team. Doug won the Thomas Jefferson Scholarship and was inducted into the the National Honor Society and the National Quill and Scroll Honor Society for Journalism. This led to an invitation to photograph the President of the United States as a member of the national press corp.

LaRue was staff photographer for Texas A&M University annual and news publications as well as a stringer for regional papers and Associated Press and United Press International while studying Architecture / Environmental Design.

Graduated in 1987 and went to work as a Graphic Designer for Golfsmith Inc. producing two 250+ page product catalogues, 1 million+ for international distribution. Soon after LaRue went back to Texas A&M as a Medical Illustrator / Graphic Designer and produced a number of medical publications as well as technical and medical illustrations.

Moved to Austin to be an Art Director for the Littlest Book Company. The Littlest Book Company eventually became LBCo. Publishing and Doug became Creative Director. (Press Info) Since 1994 LaRue has freelanced for publishers like Holt Rinehart Winston, Thomas Publishing, Rector Duncan Advertising and Steck Vaughn Publishing as well as LBCo. Publishing. 1996 LaRue became part owner and Creative Director of Capitol City Publishing, L.L.C. producing an Arts & Entertainment magazine and web site now currently known as MusicTexas.

LaRue currently provides consultation and rich media for various publications of all sizes.